This article is about how Bloggers in Kenya make money in Kenya. Bloggers in Kenya are people who write blog posts online to share their thoughts and opinions with others.
For some, blogging is a hobby; for others, it’s their job.
A blogger’s income comes from the revenue that they earn through advertising on their site, or through one of the many affiliate programs that exist today.
Let us look at some popular ways;
1). Bloggers in Kenya make money with ads
Ads are what enables some of the biggest names in blogging to monetize their site.
The most common form of advertising on a blog is through Google Adsense or other similar ad networks.
You can choose different amounts that you want to charge for ads, depending on how intrusive the advertiser wants the ads to be.
The more clicks an ad gets, the more money you make from it.
However, if visitors find your site too annoying because there are too many advertisements they will use an ad blocker, and then you won’t receive any revenue at all!
For this reason, Bloggers in Kenya who rely only on income from these types of ads need large numbers of readers so as not to annoy them away with too much advertising!
2). Bloggers in Kenya make money with affiliate marketing
This is a great way for Bloggers in Kenya to monetize their site, as the four main affiliate marketing networks pay on average 40-75% of each sale.
In this model, you promote products from third-party companies and retailers on your blog via text links or banner ads in return for a commission when someone makes an online purchase after clicking through your link.
The more clicks that are generated through these links the more money you make.
There are many different types of affiliate marketing programs available in Kenya; popular examples include;
- Amazon Associates (books)
- Skimlinks (fashion)
- Ebates (online shopping)
- Jumia for online shopping in Kenya etcetera.
All one needs to do is sign up with all relevant sites and then start linking wherever they think it might be useful!
Blogging is a great way to earn an income- whether it’s your full-time job or just something you do on the side!
3). Bloggers in Kenya make money with sponsored posts
This is a great way for bloggers in Kenya to monetize their blog by being paid on average 5K-50K per post.
A sponsored blog post usually involves you writing an article about something that a company has sent you or a product they have given for free for your review.
In return, the advertiser will pay you based on how many views and likes that page gets through traffic from your site.
Some companies even offer extra payments if people buy what was featured in your article after clicking through from it!
As these types of posts require less work than creating original content- some Bloggers in Kenya choose this method as opposed to affiliate marketing because it takes up less time but still generates money.
However, only certain blogs are good enough quality to be able to charge as much as advertisers would like to pay for them.
4). Bloggers in Kenya make money creating and selling products on their blog
As you already have a loyal following of people who enjoy your content, why not start selling them products that they will find useful?
This is great for Bloggers in Kenya as it enables bloggers to monetize their site without having to rely on advertisers.
A very common form of this method is through courses- where an expert gives advice or teaches skills in some area which can be purchased online.
You can make money from these types of products by simply adding links onto relevant pages of your website and writing affiliate links into product descriptions!
However, if you want to sell physical items such as t-shirts etcetera, you are required to create an eCommerce store platform like Shopify or Big Cartel.
These platforms enable one to set up an online shop where people can purchase all kinds of products.
5). Bloggers make money from services, coaching, and consulting
Bloggers in Kenya make money by offering a service or coaching to their audience.
This method is very common but it’s not the easiest way to earn an income from your blog as you have no base product that people can purchase online however, if you know what your strengths are and think that there could be lots of demand for a certain type of service then this may be a direction which you want to explore!
Some services include blogging help, fitness training, consultancy etcetera.
Bloggers can also use social media platforms such as Instagram or Snapchat where they take photos or videos about something they enjoy doing-such as cooking delicious food -and sell them at much higher prices than normal users would pay.
People who buy these types of images are required to send you payment through Paypal or similar services which then enables the blogger to receive their money.
6). Sell Memberships
Some bloggers offer memberships which allow people to access exclusive content on the blog only available for paying subscribers.
Some examples of this include;
Bloggers who are fitness coaches or give dating advice and their readers pay a monthly fee in order to be up-to-date with what is going on in these fields.
The fees you can charge depend greatly on your follower numbers, how much time it takes to create all the different types of content you make, how desirable or unique your products are etcetera.
If you have had success monetizing your blog using one of the methods above then why not try some others as well!
7). Create a business directory
This is another way of how bloggers make money in Kenya.
A business directory is a great way for people who love blogging to make some extra cash on top of their regular income.
Some bloggers create directories that include links and information about businesses in the blogger’s local area.
8). Host webinars
Bloggers can host webinars which enable their audience to learn something new or receive advice from the blogger, in exchange for payment.
9). Host sponsored contests or giveaways
Bloggers in Kenya can make money by hosting sponsored contests or giveaways which enable them to earn money from companies who want their product advertised on the blogger’s website.
Final thoughts on how bloggers make money in Kenya
Blogging is a great way for people who love writing and sharing ideas with others, to make some extra cash on top of their current income by monetizing your blog!
Bloggers can also use social media platforms such as Instagram or Snapchat where they take photos or videos about something they enjoy doing-such as cooking delicious food -and sell them at much higher prices than normal users would pay.
People who buy these types of images are required to send you payment through Paypal or similar services which then enables the blogger to receive their money.
There are many ways bloggers can earn money in Kenya from blogging- if you have any suggestions please let us know in the comments below.